{"id":8665,"date":"2024-11-13T14:58:28","date_gmt":"2024-11-13T13:58:28","guid":{"rendered":"https:\/\/studio3615.com\/projets\/otrera-2\/"},"modified":"2026-09-11T15:32:46","modified_gmt":"2026-09-11T13:32:46","slug":"otrera","status":"publish","type":"post","link":"https:\/\/studio3615.com\/en\/projets\/otrera\/","title":{"rendered":"Otrera"},"content":{"rendered":"\n
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CLIENT<\/p>

Otrera<\/p><\/div><\/div><\/div>\n<\/div>\n\n\n\n

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PROJET<\/p>

At the heart of a redesigned nuclear power plant<\/h1><\/div><\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n
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360\u00b0 SUPPORTEVENTS3D CREATION<\/p>\n\n\n\n

PRINTSOCIAL NETWORKS<\/p>\n<\/div>\n<\/div>\n\n

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OBJECTIVES<\/a>VISUAL IDENTITY<\/a>EVENTS<\/a><\/p><\/div><\/div>\n<\/div>\n\n\n\n

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Otrera New Energy is a startup from Aix-en-Provence involved in Greentech and innovative nuclear power. It develops 4\u1d49 generation sodium-cooled fast neutron (SFR) small modular reactors (SMRs) capable of producing both electricity and heat, while recycling spent fuel, for low-carbon, local and competitive energy.Winner of the France 2030 program, Otrera is preparing its first FOAK by 2032, making it a major player in Europe’s nuclear revival.Our agency is supporting Otrera in its communications and digital marketing strategy, to boost its visibility and support its development in a fast-changing technology market.<\/p><\/div><\/div>\n\n\n\n

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Objectives<\/h2><\/div>\n\n\n\n
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Ensuring Otrera’s visibility in a demanding technical environment, while reinforcing the understanding and impact of its solutions.<\/p><\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n

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In a world where the invisible engines of energy are often hidden from view, 3D has made it possible to give substance to the Otrera reactor. Using Cinema 4D, we staged and animated the GEN IV reactor to integrate it into the stand. Conceived as a 100% immersive experience (Extended Reality by AtomXR), it embodied Otrera’s values of innovation while capturing the attention of show visitors.<\/p><\/div><\/div><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n

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