Gojob: an evolving identity, serving an international reach
LEAD MAGNETS
ILLUSTRATION
FRANCE & USA
HUBSPOT LANDING PAGES
EXHIBITION
SOCIAL MEDIA
At the dawn of a new phase in its international development, Gojob is changing its identity to better embody its mission: to reinvent access to employment through technology, while placing people at the heart of every opportunity.
To embody this new scope while remaining true to its human values, the brand needed an identity that could speak to all markets, one that was clear, coherent and resolutely contemporary.
OBJECTIVES
Develop a new visual language to reinforce Gojob’s impact and support its expansion on the international market.
To reflect this new dynamic, the studio has injected more energy, proximity and clarity into the Gojob image. A new color palette, graphic shapes, iconography and infographics have been redesigned to create a coherent, modular and engaging visual system – in the service of a more human, modern and fluid brand.
B2B decks have been designed to support Gojob’s strategic communications, both internally and externally. Visually clarified and aligned with the new identity, they reinforce the consistency of messages and promote the company’s expertise.
We designed a B2B One Pager for Gojob, highlighting its performance, talent and DNA. This visual aid has been designed to present the quality of our services in a clear and striking way, reinforcing Gojob’s professional and innovative image with its partners.
The graphic elements designed for Gojob are modular and easy to use, enabling seamless integration on a variety of media. They guarantee strong visual consistency and simplify identity management across all communications.
This rebranding has enabled Gojob to consolidate its strategic positioning, combining visual innovation and ease of use. A redesigned identity to drive growth and international development, while strengthening the company’s ties with its customers.
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