VC Connect: A bold visual identity for a meeting place for innovation
EDITION
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Expansi, a key player in startup and investment support, organized VC-Connect, a strategic event bringing together investors, startups and innovation experts. In collaboration with The Moon Venture, this event aims to stimulate synergies and explore opportunities in the tech ecosystem.
To accompany this event, Expansi called on our expertise to design dynamic communication media, facilitating the dissemination of the event and enriching the experience of participants. This makes VC-Connect an ideal platform for connecting talent and opportunities, while exploring the innovations of tomorrow.
OBJECTIVES
Propose strategic and flexible communication tools for a startup & investment event, to reinforce its impact and visibility
We designed a set of visual aids to support the event’s communication roll-out: mail invitations, landing page, presentation and goodies. The aim was to establish Expansi and The Moon Venture as key players in the field of innovation, through a graphic style that is both structured and bold, and rooted in the codes of the startup ecosystem. A visual direction designed to capture attention, enhance content and reinforce the impact of each point of contact.
To conclude the event, we created a dynamic closing video summarizing the highlights of VC-Connect. She captured the essence of exchanges, pitches and key networking moments, leaving a lasting impression on participants.
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