Radio Grenouille: a new image for Marseille’s radio station
BRANDING
WEBSITE
TRAINING
EVENTS
ILLUSTRATION
Radio Grenouille is Marseille’s iconic cultural radio station; an open inclusive platform to the world while firmly rooted in the local scene. For over 40 years, it has amplified diverse voices and musical expressions, broadcasting rich, socially commited content that transcends genres and borders.
To support its drive for modernization and digital transition, it was essential to design a visual identity that coveyed the richness and versatility of its programming, while staying true to the station’s original spirit.
OBJECTIVES
Develop a unique and modern visual language that embodies the richness of their initiatives
Drawing inspiration from its eclectic musical landscape, the logo was redesigned with a modern aesthetic that remains faithful to its heritage. The new visual system highlights the four core of development through a vibrant, through a vibrant, expressive color palette; evoking a station that is plural, open, and firmly anchored in its community.
The website was entirely redesigned to provide seamless, intuitive navigation. It integrates key features such as live streaming and easy access to podcasts, meeting the expectations of today’s digital listeners. Radio Grenouille’s diversity is expressed through content mosaics that offer a lively and multifaceted view of its programming.
The Grenouille Wiki serves as a living online archive, preserving the station’s rich history and making it accessible to all. Through this dedicated platform, users can explore past and present programs, key interviews, and landmark events; celebrating both the memory and the ongoing evolution of Radio Grenouille.
